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Practifi in the News

What Role Do Commissions Now Play for Advisors?

October 31, 2024 | commentary

Our CEO Adrian Johnstone, joins industry thought leaders to discuss the shift toward fee-only models in financial advice. He offers his perspective on how these models are reshaping the advisor-client relationship and the broader industry.

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Practifi: How To Maintain Clean, Actionable CRMs

October 29, 2024 | q&A Interview

In a recent Q&A with Tim Highland, our Head of Product Strategy, shares insights on maximizing CRM potential. He explores how advisors can maintain clean, actionable data to drive more effective client interactions and make the most of their platforms.

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Information Overload May Dilute the Client Experience

October 07, 2024 | byline

In the latest issue of WealthManagement.com, our CEO, Adrian Johnstone, compares overloaded data to a cluttered manila folder, emphasizing that filtering out impractical information is key to creating optimal outcomes for clients.

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Does More AI Use Mean More Clients? Think Again

September 13, 2024 | COMMENTARY

As artificial intelligence gains traction in wealth management, Adrian Johnstone, our CEO, tells InvestmentNews that AI should enhance, not replace, the human connection that clients value. 

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The strategic advantage of seamless CRM adoption

september 09, 2024 | byline

In the latest issue of InvestmentNews magazine, Adrian Johnstone, our CEO, explores the strategic benefits of seamless CRM adoption for RIAs. He offers insights on how firms can successfully implement CRM systems to enhance efficiency, improve client relationships, and gain a competitive edge in the industry.

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Tech Upgrades Should Be Table Stakes In RIA M&A

july 29, 2024 | byline

Adrian Johnstone, our CEO, argues that RIAs should invest in technology before pursuing M&A deals. He highlights how modernized tech can significantly boost a firm’s valuation and attractiveness to potential buyers.

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Tech vendor relationships: How to end them, and who gets the data?

july 18, 2024 | commentary

Our CEO, Adrian Johnstone, discusses the intricacies of tech vendor relationships, offering insights on how to choose the right partners and navigate the complexities of data ownership.

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Quickly evolving tech is making long-term vendor commitment a thing of the past

july 17, 2024 | commentary

Adrian Johnstone, CEO of Practifi, comments on the increasing challenge wealth management firms face in maintaining long-term relationships with third-party vendors due to the rapid evolution of technology.

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Ep. 243: The Breakaway Blueprint with Adrian Johnstone

july 13, 2024 | podcast

In this episode, our CEO, Adrian Johnstone, joins Craig Iskowitz to discuss the latest trends in wealth management technology. Adrian delves into Practifi’s unique approach to supporting advisors, managing sales pipelines, and navigating M&A activities, offering a comprehensive look at the future of wealth tech.

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For Growing RIAs, Single-Role CRMs Don’t Make the Cut

june 26, 2024 | byline

Adrian Johnstone, our CEO, shares what qualities make an effective CRM in a piece for Advisor Perspectives, emphasizing the need for multifaceted CRM solutions for growing RIAs.

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The Sneaky Way That Tech Debt Eats Your RIA Alive

june 19, 2024 | byline

Our CEO, Adrian Johnstone outlines the impact of tech debt on firm growth in an article for Family Wealth Report, and shares strategies for firms to manage and mitigate it effectively. 

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Tech vendor relationships: How to end them, and who gets the data?

june 18, 2024 | commentary

Adrian Johnstone, Chief Executive Officer of Practifi, discusses facilitating painless vendor “breakups” and the importance of data ownership in an article for Financial Planning magazine.

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Quickly evolving tech is making long-term vendor commitment a thing of the past

june 17, 2024 | commentary

Our CEO, Adrian Johnstone, tells Rachel Witkowski at Financial Planning that long-term vendor commitment is a strategic mistake. RIAs need to pick a technology partner that suits their business three years from now for sustained success.

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Ep. 243: The Breakaway Blueprint with Adrian Johnstone, Practifi

june 13, 2024 | podcast

Our CEO, Adrian Johnstone chats with Craig Iskowitz discussing the latest trends in wealth management technology from Practifi’s role in supporting advisors to our unique approach to managing sales pipelines and M&A activities, this episode offers a comprehensive look at the future of wealth tech. 

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Turning Data Into Knowledge: Creating a Sustainable Engine for Growth

May 22, 2024 | podcast

Practifi CEO Adrian Johnstone joined Derek Schwartz of CION Investments on the Advisor Lab podcast to discuss Practifi’s approach and view of the industry – including his thoughts on client segmentation, organic growth, succession planning and more. 

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FTC Non-Compete Ban Could Impact Wirehouses and Banks More Than RIAs  

May 01, 2024 | commentary

Our CEO, Adrian Johnstone weighed in on the impact the FTC’s ban on non-compete clauses may have on financial advisory firms. 

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When It Comes to Marketing, RIAs and CRMs Are In The Same Boat

April 29, 2024 | byline

Adrian Johnstone, CEO of Practifi, discusses how in a marketplace saturated with similar offerings, both financial advisors and their tech partners face the challenge of distinguishing themselves by focusing on the unique value they provide to clients, leveraging authentic experiences and proactive engagement to stand out effectively. 

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The Best RIA CRM Platforms to Choose From

april 18, 2024 | article

InvestmentNews published their top 3 ranking CRMs for RIAs and listed Practifi.   

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How Google, Nvidia and other AI-powerhouses influence vendor pricing for advisors

april  11, 2024 | commentary

Practifi’s CEO, Adrian Johnstone provides commentary on the shift in AI pricing models and recommends moving toward blended cost structures that scale with value for advisory firms. 

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AI and the Future of Wealth Management

APril 01, 2024 | Podcast

Adrian Johnstone, CEO of Practifi, together with Joe Anthony and Kevin Darlington, delves into the evolving landscape of wealth management, focusing on the potential impact and future implications of artificial intelligence. 

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goRIA is LIVE at the Orion Ascent Conference with Paige Johnson

march 14, 2024 | podcast

Our Director of Strategic Partnerships and Alliances, Paige Johnson showcases different CRMs available to new RIAs at the Orion Ascent Conference, providing insights into building an effective tech stack for RIA practices. 

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RIAs, cost-cutting is not a growth strategy

february 23, 2024 | article

Adrian Johnstone, Chief Executive Officer of Practifi, emphasizes the significance of prioritizing client experience over cost-cutting measures for Registered Investment Advisors (RIAs), advocating for a client-centric approach to tech investment for sustainable growth. 

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Letting Go Of The Relationship ‘Baggage’ RIAs Carry Into Their CRMs

february 20, 2024 | byline

Our Director of Strategic Partnerships and Alliances, Paige Johnson addresses common challenges faced by RIAs in adopting CRM software, advocating for a mindful approach to implementation and a focus on setting realistic expectations for successful integration. 

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Bad tech is bad for advisors’ business

january 21, 2024 | commentary

Adrian Johnstone, CEO of Practifi, critiques the pitfalls of inadequate technology for financial advisors, highlighting the risks of outdated systems and underscoring the importance of investing in advanced tech for competitive advantage and client satisfaction. 

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