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Sentir

Practifi Sentir

See everything included with the only AI-native CRM built for wealth management on compliant, enterprise-grade foundations.

One product, one price, all in.

And we mean it.

Every Sentir license, regardless of role, includes the full lineup of features and functionality, plus unlimited call transcripts, uncapped AI agents, unrestricted chat, and full access to Practifi’s MCP, subject to permissions.

No consumption-based pricing. No usage allotments. No starter credits. Just one clear price for your entire team, no matter how much you use Sentir.

$195 /user/month

Launch pricing only. Sign by December 31, 2026, to lock in for your full contract term.
$245 user/month thereafter.

What’s Included in Your License

With intelligence as the foundation, Sentir is an all-in-one product that has everything your firm needs at a single price. Even replacing the Project Management tool, the notetaker, the survey tool, and the knowledge base in your stack.

Dispatches

AI briefings and intelligent summaries on every record.

Dynamic Noticeboard

Unified alert surface on the home page and every record.

Meeting Prep Workspace

Prep Notes pre-drafted from your firm template.

Projects

Native Project Management tool with Kanban, Calendar, Timeline, and List views.

Native AI Notetaker

Unlimited transcripts for in-person and online meetings.

Universal Timeline

Every relationship event in one chronological view.

Conversation View

Threaded email in every record list.

AI-first Interface

Simpler, composable, AI-first.

Out of Touch

Relationship-health monitoring on a firm-defined window.

New & Redesigned Actions

Log Activity, Add Work, and quick edits all streamlined.

Three Purpose-Built Apps

Front Office, Back Office, and Executive experiences.

AI Agents by Category

Uncapped access to a team of AI agents trained on industry data and governed by your firm's controls.

Email Sync

Process, log, and match incoming and outgoing emails.

MCP Access

Connect Sentir to your other AI tools.

Access Management

One hub for users, licenses, and permissions.

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